Memorial Blood Centers (MBC) is a nationally known, locally operated, nonprofit community blood center that serves more than 30 hospitals in the Twin Cities metro area, northern Minnesota and northwestern Wisconsin.
Through digital signage, MBC sought to provide a unique way to honor its donors on its Donor Wall of Fame and communicate the mission and MBC events on cafe screens. AlivePromo was selected for a tailored solution that can’t be delivered by boxed digital signage software.
AlivePromo worked with MBC to define objectives and plan how best to communicate to MBC stakeholders through sign placement.
With clear communication goals in place, AlivePromo designed and programmed a digital Donor Wall of Fame that scrolls through donors by gallon levels. For the cafe sign, AlivePromo designed a system that features stored MBC video, live weather, date and time, and a customizable ticker.
Content is managed and delivered through AlivePulse, AlivePromo’s digital fulfillment system that allows MBC to update Wall of Fame and cafe sign content through an internal network.
Installation and networking were performed by AlivePromo technicians. Ongoing scheduling, monitoring and maintenance are performed by AlivePromo from its Minneapolis headquarters.
